In a white-hot real estate market, it’s tempting to want to go it alone when deciding to sell your home. But research shows that, time and again, working with an experienced agent more often gets you the best price on your home in the least amount of time.
We asked our experienced agents at Briggs Freeman Sotheby’s International Realty how their behind-the-scenes efforts benefit their clients. Here’s their insight:
“Through our networks, we have the ability to reach all buyers that fit the parameters for a particular home, not just those working with agents in a specific area. Moreover, our Sotheby’s affiliation widens our field of prospective buyers to all areas of the country and international markets as well. A Realtor can get the most eyes on your property, which is key to selling a home for the best price in the optimal amount of time.”
SOLD | Week of July 10
“Having a Realtor gives you much more marketing viability when you are selling a home. Our company has a marketing team that focuses solely on innovative social media, print and video marketing. The Realtor also gives you a vast market knowledge that many sellers would not already possess. Also, it is not uncommon to receive multiple offers in the current market, and having a Realtor to facilitate that complicated process is invaluable.”
SOLD | Week of July 2
“Using a Realtor provides the full spectrum of marketing, from traditional to digital, to get your home sold at the best price in the shortest amount of time. An agent can use the latest in technology, such as drone tours and 3D video tours, to sell potential buyers on the lifestyle your home offers. You want to give a virtual picture of what it’s like to live in the home, so the buyer gets emotionally invested and makes an offer.”
SOLD | Week of June 26
“A good Realtor is a trained and seasoned negotiator. Even in a seller’s market, you need a Realtor to help you negotiate not only with the buyer and the buyer’s agent, but also with the inspector, appraiser and title company – and sometimes the buyer’s bank. This takes skill and experience. Research also has shown that using an agent can garner a seller tens of thousands of dollars more at closing, even after commissions. That alone makes it worth it.”
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For more luxury homes throughout the Metroplex, see briggsfreeman.com. Click here to see the latest in real estate news. President and CEO Robbie Briggs independently owns and operates Briggs Freeman Sotheby’s International Realty with seven offices in Dallas, Fort Worth, Uptown, Lakewood, Ranch and Land, The Ballpark and Southlake.